Overview

OVERVIEW

Google has had three major algorithm changes within the last 18 months, along with 20+ tweaks.  This has had a major impact on search engine optimization strategies.  Google evaluates websites on four parameters:   on-page, technical, links and content.  My audit is based on those parameters.  I concentrate on Google, because it has close to 85% of the search market; Bing and Yahoo do seem to follow Google’s lead.

Since search results are always based on the keywords or key phrases typed into the search box, it is important that your site contains the correct keywords.  The latest algorithm change seems to punish keyword “stuffing” so it is important not to overdo specific keywords.

KEYWORDS/PHRASES
Following are the major keywords and phrases found for your site:

Medical
Holistic
Wellness
Alternative
Concepts
Orthopaedic
Treat
Pain
Thermography
Allergy

Wellness Concepts
Medical Services
Human being
Dr. Plotkin
Medical Practice
Optimizing patient  outcomes
Wellness concepts holistic
Holistic medical services
Neutralize allergic response
Allergy Testing
Alleviate symptoms
Tendon ligament
Regional body orthopaedic     

For a complete list, enter your URL into http://googlerankings.com/

I did a search on some of the key terms I believe people might put into the search box to find you.  Here are the results:

Alternative Medical Services, St. Charles                               #2, Page 1
Alternative Medical Services, Illinois                        #2, Page 1
Thermography Services, IL                                           #3, Page 1
Holistic Medical Services, IL                                         #1, Page 1
Dr. Martin Plotkin                                                            #1, Page 1
Orthopaedics, St. Charles,  IL                                      #17, Page 2
Holistic alternative medical services                         #47, Page 5
Medical Services  - St. Charles, IL                               #38, Page 4